編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | E597 | Lending Club | Saucedo, Matthew;Siegel, Robert | Finance | Platform Strategy( IB5080 ) |
2 | 9-519-094 | The Video-Streaming Wars in 2019: Can Disney Catch Netflix? | Elberse, Anita;Cody, Monica | General management | Platform Strategy( IB5080 ) |
3 | 9-511-093 | PatientsLikeMe: An Online Community of Patients | Gupta, Sunil;Riis, Jason | Marketing | Platform Strategy( IB5080 ) |
4 | 9-716-402 | Amazon.com, 2021 | Wells, John R.;Weinstock, Benjamin;Danskin, Galen;Ellsworth, Gabriel | Other | Platform Strategy( IB5080 ) |
5 | 9-716-454 | Salesforce.com vs. Siebel (Abridged) | Yoffie, David B. | Other | Platform Strategy( IB5080 ) |
6 | 9-718-514 | Qualcomm Inc., 2019 | Yoffie, David B.;Choi, Andrew S. | Other | Platform Strategy( IB5080 ) |
7 | IES739 | Spotify: Face the Music (Update 2019) | Vroom, Govert;Sastre Boquet, Isaac | Other | Platform Strategy( IB5080 ) |
8 | LBS220 | Innovation and Agility at Tencent''s WeChat | Birkinshaw, Julian;Liang-Hong Ke, Dickie;De Diego, Enrique | Other | Platform Strategy( IB5080 ) |
9 | W19502 | Freshippo: Business Model Evolution in Alibaba''s New Retail Platform | Chang, Vincent;Zhu, Qiong | Other | Platform Strategy( IB5080 ) |